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A digital abstract art piece featuring yellow lines connecting white dots on a dark background.
Design, Strategy

Creating Behavioral Hypotheses in Design

Dennis Plucinik • December 12, 2025
A glowing circuit board pattern resembling a tree on a dark background.
Design, Strategy

How Cognitive Bias Shapes Digital Decisions

Dennis Plucinik • December 10, 2025
A dark sphere with glowing, swirling, golden light trails radiating outward against a black background.
Design, Strategy

The Three Ingredients of Sustainable User Motivation

Dennis Plucinik • December 8, 2025
Abstract illustration of interconnected yellow lines and dots on a dark background.
Design, Strategy

How Digital Context Changes User Behavior

Dennis Plucinik • December 4, 2025
Abstract artwork with swirling lines and splashes of gold and white on a dark background.
Design, Development, Marketing, Strategy, Technology

Designing for the AI-Native User

Dennis Plucinik • August 25, 2025
Conflicting signals from Google and AI models reveal a more complex digital reality.
Marketing, Small Business

Is Web Traffic Really Declining?

Dennis Plucinik • August 14, 2025
Parallax and scroll-driven CSS animations can turn static pages into immersive, engaging experiences.
Design, Development, Marketing

Bringing Websites to Life with Scroll

Dennis Plucinik • August 13, 2025
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