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PLOW NOW

React.js Mobile Web Application

PLEASE, NO MORE SNOW!

Snowplowing meets technology. Why isn’t this already a thing you ask? Technology takes time to get right and we think we finally did it.

Our task was to design and develop a mobile responsive website for users to schedule plow appointments and plow truck drivers to manage their appointments.

We designed an incredibly flexible interface from scratch that supports all device sizes and built from the ground up using React.js. We also designed a complete interface library and style guide, as well as a super fun and friendly brand identity.

DISCOVERY

There are many nuances to this unique type of reservation system which required significant discussion, dissection, and analysis. Customers, their individual personas, the uncertainty of the weather, and the value of timing were all taken into consideration. The resulting interface reflects a priority on service window relative to a time the customer sets in the future (e.g., within the next two hours, sometime between 2am – 6am, etc.) Discovery was a critical step in ensuring success.

UX & VISUAL DESIGN

We designed an incredibly flexible interface that supports all device screen sizes from scratch, and built from the ground up using React.js.

We designed a complete interface library and style guide, as well as a super fun and friendly brand identity.

DEVELOPMENT

Built from the ground up with React.js on the front-end and a Ruby on Rails RESTful back-end. The technology stack will allow them to more cost effectively produce native iOS and Android apps in the next phase of their business. Plow Now is not simply a web app—it is a platform that will allow them to easily expand into related on-demand service markets when the time comes.

LAUNCH

Following last year’s temperate winter, we are actually excited to see some cold weather and snow on the ground finally this year! Great time to launch an on-demand snow removal service!

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$10,000K – $500,000K

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