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5ARCH FUNDING

WordPress + SalesForce Integration

FLIP THIS HOUSE

5Arch Funding is a private mortgage company for residential investors.

5Arch asked us to completely reimagine their home page as their central lead generation source. The primary workflow involves applying for a loan for which we leveraged SalesForce. Various other standard components such as a contact form, image gallery, and blog were designed and implemented as well.

The blog features a form on the right rail of both the blog landing page and blog detail pages. Email subscription was integrated via MailChimp. The blog contains search, archive, and category functionality. Disqus was implemented and styled to enable user commenting on the blog.

 
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SALESFORCE INTEGRATION

To achieve the maximum lead generation utility, we implemented a multi-part loan application form that integrates directly into 5arch’s Salesforce account. This enables them to reply far more quickly to pre-categorized potential customers.

STYLE GUIDE

We produced a complete set of guidelines for future additional work done by our agency (and others). Included in our styleguide are color group definitions, all text heading varieties with atomic examples of the contextual placement among various existing elements on the site. We also included a component index html file linking to each isolated element used on the site so future developers would have all the information they needed to maintain a coherent look and feel.

ICON DESIGN

As is often standard with our design engagements, we produced a custom set of iconography. These elements were produced as a final step in the design process once we have an understanding of the balance and flow of the final page layout and visual design style. They are beautifully custom tailored, providing an additional level of brand identity.

LAUNCH

Additional work included the design and development of a geo-specific landing page template that 5Arch could build out for their Fix-and-Flip and Rental services.

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$10,000K – $500,000K

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